The Gibraltar Tourist Board (GTB) represented Gibraltar at Seatrade Europe 2025, the premier cruise industry event held in Hamburg last week. The event brought together cruise lines, ports, destinations, suppliers and key stakeholders from across the globe to discuss the future of the cruise sector.

The GTB delegation, represented by Marketing Officers, Adriana Lopez and Gabriella Garcia Sheriff, attended a series of thought-provoking panel discussions focused on destination marketing, sustainability and passenger experience. These sessions provided valuable insights into current cruise industry trends, as well as forecasts shaping the future of cruise tourism worldwide. They also had the opportunity to meet with leading cruise executives, itinerary planners and industry partners to highlight Gibraltar’s offering as a must-visit Mediterranean port of call.

Minister for Tourism, The Hon. Christian Santos GMD MP, added: “The work carried out by the Gibraltar Tourist Board at major international events such as Seatrade Europe is essential in keeping Gibraltar at the forefront of the cruise industry’s mind. These initiatives allow us to showcase our port, our community and the unique experience Gibraltar offers to visitors.”

ENDS